29 Aug 2013, 03:28
Hi Seiko,
I'm guessing here, but would think that maybe Seiko was the first watch manufacture to incorporate an alarm function into an LCD style digital watch, thus claiming the first to do so. Frontier completely missed the boat on the LCD phase of digital watches, to little to late. During the "good prosperous" years of the LED's, the company became passive while enjoying all the money that was being made from them. Suddenly, Texas Instruments jumped into the game and had LED digital watches, in plastic cases, hanging on racks at the cash register of every mom and pop store in the country, and at a ridiculous price of $9.95. At that time, the price of our modules had came down significantly over a couple of years but we were still getting well above $10.00/module when purchased in very large quantities. We just weren't prepared for that $9.95 watch hitting the market when it did. Texas Instruments are absolute "masters" at capturing just about any market they decide to indulge themselves in, very innovative group but also cut throat. At about the same time, the first LCD's begin appearing and we all knew what was about to happen, and it did. As you well know, watch manufactures are constantly looking for new innovative products, Frontier just didn't have anything too offer. A large number of people were given their walking papers, myself included, while a few were left to try an pull a rabbit out of the hat. Didn't work, a day late and a dollar short, thus the demise of Frontier Semiconductors sometime in late '77 or early '78. Frontier produced different type modules during it's life, the Frontier 2001, 2002, 2005, 2006 2007, 2015 and the last LED 2016. The 2001 & 2002 were five function modules indicating, hrs., min., sec., day, month while the 2005 added the day of the week alphanumerically. The 2006 was a chronograph but also used the 2005 for the real time functions. Same with the 2007 alarm, it also used the 2005 for the real time functions. The 2015 and 2016 were improvements of the 2005 and were used in some chronographs and alarms. The operation of the modules were identical when using the 2005, 2015 or the 2016, one couldn't tell the difference unless you knew which chip was used for the real time functions. Frontier was in existence from about '71 to '77 or '78. Not a very long time, but there was a TON of money made during that run. I might add that the company did share the spoils with the employees. One of my most enjoyable jobs in my 45 year career in the electronics business. I don't have any pictures of the modules I have at the time, will see if I can figure out how to get some and post in the future.
Ole Joe